What is customer loyalty?
12/06/2022 | By: FDS
Customer loyalty is the active maintenance and development of a long-term relationship between a company and its customers. It means that a company strives to build and maintain a bond with its customers in order to turn them into loyal repeat customers. Customer loyalty can be achieved through a variety of techniques and strategies. These include loyalty programs, customer rewards, promotions, personalized services, consulting, and more.