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Many products and services and the solution they offer are complex and require explanation in order to convince the customer of the specific benefits. With this checklist, you can review which steps you can take to make the pitch even more successful in the future.
1. Define the benefits: Explain to your customers how the product can improve their lives, save them time, or help them.
2. Use examples: Use real-world examples to show how your product has helped others.
3. Compare it to similar products: Compare your product to similar products on the market to highlight the difference.
4. Make an offer: offer a special price, free trials or other incentives to get customers to try your product.
5. Create a WOW factor: think of something that will make your product stand out from the crowd. A WOW factor can be an important part of the sales process.
6. Make a guarantee: Make sure customers know they can buy your product without risk.
7. Make it easy to buy: make sure the buying process is simple and that customers don't have to go through complicated steps.