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Glossary / Lexicon

What is representativeness?

12/06/2022 | By: FDS
Representativeness refers to the ability of a sample to represent a larger population. A representative sample is a group of individuals that reflects a larger group as closely as possible. This sample is composed so that it has the same distribution of characteristics as the group to which it refers. Representativeness is an essential element of research because a representative sample can provide detailed insight into the group.
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