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Glossary / Lexicon

What is content creation?

12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Content creation is the creation of content such as blogs, videos, infographics, podcasts, e-books, and more that is designed to reach, inform, and entertain your audience. Content is an essential part of marketing because it supports your brand and image. Good content helps build and maintain positive customer engagement.
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