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Consulted and sold? What consulting can do - and what it can't

02/22/2023 | By: FDS

Consulting offers companies a range of services that enable them to optimize their business. Some of these services can help advise and support a business, while others are more focused on sales.

Consulting is a service that helps companies solve problems by intervening in the structure of the company, developing a new business model, or creating a strategy. Consultants help businesses solve complex problems by providing advice, analysis, and guidance on specific business problems and needs. Consulting can also help set a business on a new path by encouraging it to explore new ideas and opportunities that it had not previously considered.

Sales is another type of service offered by consulting firms. Sales consulting is a specialized service that can help companies develop and implement sales strategies. A sales consultant can help businesses plan their marketing, develop their sales strategies, reach their customers, and improve their sales techniques.

The main difference between consulting and sales is that consulting is focused on solving business problems, while sales is focused on selling products or services. Therefore, consulting can help companies develop a strategy to improve their business, but selling is an additional step that must be taken to attract new customers or increase sales.

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What Google Ads can not do?

02/21/2023 | By: FDS

While Google Ads is a powerful tool for increasing online visibility and traffic, there are also some things it can't do:

It can't replace a poor website experience: If the company's website is not user-friendly, a Google Ads campaign alone will not be enough to achieve a high conversion rate.

It can't guarantee success on its own: Even if a Google Ads campaign is executed very well, it is not a guarantee that the company will be successful. Success requires a holistic strategy and other factors such as customer service, product quality and pricing also play an important role.

It can't convert all traffic into quality leads: although Google Ads campaigns can drive traffic to the company's website, it doesn't automatically mean that every visitor is a potential customer. It requires further strategies to convert traffic into quality leads.

It can't guarantee instant results: It may take some time for a Google Ads campaign to deliver the desired results. The campaign needs to be continuously monitored and optimized to get the best out of it.

It may not cover all keywords: although Google Ads campaigns can cover a wide range of keywords, there are some specific keywords that may not be covered. In this case, it may be necessary to use alternative strategies such as SEO or content marketing to cover these keywords.

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Build yourself an automated customer generation machine - We show you how

02/20/2023 | By: FDS

1. Develop a database model to store relevant customer information, including contact information, purchase behavior, purchase history, and other information.

2. Create an automated system that records and stores customer information.

3. Create software that regularly retrieves and analyzes customer information to identify potential customers.

4. Set up an automated campaign to target potential customers and inform them about your company and products.

5. Create a system that automates conversations with potential customers to inform them about your products and provide them with a quote.

6. Create a system that automatically monitors potential customers after they complete a purchase and offers rewards based on their buying behavior.

7. Develop a system that analyzes customer information to increase customer loyalty and improve customer satisfaction.

8. Set up regular customer surveys and feedback systems to receive and analyze customer feedback.

9. Create a system that monitors customer information for verification and data integrity.

10. Develop a system that segments customers based on specific criteria to create personalized campaigns.

Automated online marketing

Automated store or order process

Automated optimizations

Automated content creation

Automated use of social media channels

Automated topic determination for content creation

Automated search engine optimization

Automated follow-up process

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How to win new customers with content marketing

02/14/2023 | By: FDS

1. Create a website and set a content strategy. Create a website where you can publish relevant content about your business or products. Set up a strategy to publish content on a regular and continuous basis.

2. Use social media. Create a profile on the major social networks to promote your brand and attract new customers. Post relevant content regularly and interact with your followers to build a strong online presence.

3. Create email marketing lists. Create email marketing lists and target new subscribers. Send regular emails with relevant content to build customer loyalty and attract new customers.

4. Use search engine optimization. Create relevant and high-quality content that is optimized for search engines. This will help your website rank better for search queries and get you more organic traffic.

5. Create advertisements. Create ads on social networks, search engines and other platforms to promote your brand and attract new customers.

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How to reach more contacts and find potential customers

02/07/2023 | By: FDS

1. Build an email list: Email marketing is a great way to educate your potential customers and make them aware of your services. Build an email list to grow your customer base.

2. Use social media: social media is an effective way to reach more contacts and find potential clients. Create a page on a popular social media platform like Facebook or Twitter and invite your contacts to sign up.

3. Network: Go to networking events to make new contacts. Attend local events and talk to people who are in your industry.

4. Use search engine optimization (SEO): SEO is a great way to drive more traffic to your website. By optimizing your website to rank well on search engines, you can reach more potential customers.

5. Blog: Blogging is another effective way to reach more leads. Create a blog that contains relevant information and post regularly. This will help you attract more potential customers.

6. Use online advertising: online advertising is another effective way to reach potential customers. Choose an online advertisement that is relevant to your target audience and that will give you the widest reach.

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