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News / Blog: #acquisition

Customer acquisition for agencies - what are the lead sources?

01/18/2024 | By: FDS

1. Search engine optimization (SEO): Optimize your website for search engines so that it shows up higher in search engine results.

2. Paid advertising: Use paid advertising to attract new customers by advertising on paid platforms such as Google Ads, Facebook Ads, and Instagram Ads.

3. Social Media: Create a strong social media profile on various platforms to attract new customers.

4. Content marketing: create quality content and publish it on your website and other relevant platforms to attract new customers.

5. Networking: Build a strong network to identify and contact potential customers.

6. References: Ask your existing clients if they are willing to provide a testimonial for your agency to attract new clients.

7. Events: Attend conferences and trade shows to attract new clients.

8. Direct marketing: send direct emails and advertisements to potential clients to introduce your agency.

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Customer acquisition made easy - With these strategies you will win more new customers

12/29/2023 | By: FDS

1. Create an attractive profile: create an attractive profile on your website and social networks where you want to recruit customers. Make sure your profile has a clear message and conveys what you offer. Add content such as images, videos, products and services to attract more customers.

2. Use email marketing: email marketing is a great way to attract more customers. Create engaging emails with a clear message about your products and services and send them to potential customers.

3. Offer special deals: Another way to attract more customers is to offer special deals or discounts. These can come in the form of coupons, discounts or other special offers.

4. Use the power of the word: Spread the word about your business and your products and services. This can be done through social media, print media, radio and television, or other media.

5. Build a strong community: Build a strong community by organizing informal meetings, collecting customer feedback, and communicating regularly with your customers. This creates a sense of connection and trust, which will eventually attract more customers.

6. Use networks: use networks such as LinkedIn, Facebook and Twitter to attract more customers. Create interesting content and be active on your networks to attract more attention.

7. Invest in advertising: invest in advertising to attract more customers. This can be done through social networks, print media, radio and television or other media.

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What are the biggest mistakes in mergers and acquisitions (M&A)?

12/15/2023 | By: FDS

1. Unclear goals and strategies: lack of clarity can be a big mistake in mergers & acquisitions. Companies need to clearly define what their strategic objectives are before even thinking about a transaction.

2. Insufficient due diligence: To ensure that a transaction is the right choice, companies need to conduct full due diligence. This means they must carefully consider what the target company has to offer and whether it fits their long-term goals.

3. Overpaying: Another common mistake in mergers and acquisitions is overpaying. Companies need to make sure they are getting value for money for the transaction.

4. Insufficient integration: A successful M&A process requires careful and smooth integration of both companies. If this is not done properly, it can lead to conflicts, inefficient operations and unexpected costs.

5. Inadequate communication: another common mistake in mergers & acquisitions is inadequate communication. Companies need to make sure they involve all internal and external stakeholders in the process and keep them informed to ensure an effective and smooth transition.

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Tips for Telephone Acquisition

12/13/2023 | By: FDS

1. Be friendly and cordial: Be friendly and polite when you call customers. If you are unsympathetic or rude, the customer is likely to discourage you from continuing.

2. Stick to the agenda: stick to your agenda when you call customers. If you take the customer too much time, they may not remember you.

3. Let your customer talk: Let your customer talk when you call them. This will give you a better understanding of what he wants and how you can help him.

4. Be careful about selling: Be careful when you try to sell something to the customer. If you are too aggressive, the customer may find you uncomfortable.

5. Be patient: Be patient when you talk to customers. If you are too impatient, the customer may feel uncomfortable and stop calling you.

6. Be professional: Be professional when you call customers. If you speak too loudly or casually, the customer may feel uncomfortable.

7. Listen: Listen to your customer when you call them. This will give you a better understanding of what he wants.

8. Be honest: Be honest and transparent when you call customers. If you are not honest, the customer will not trust you.

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Customer acquisition - How to get more orders and customers

12/11/2023 | By: FDS

1. Build an attractive online offer

The Internet is one of the most important sources for customer acquisition. Creating an attractive online offer that attracts customers is an effective way to attract new customers. This includes a professional website, an appealing logo and a well-designed profile on social media. You should also make sure that your offer works well on all popular mobile devices.

2. Publish high-quality content

Content marketing is an essential part of customer acquisition. By regularly publishing high-quality content in the form of blogs, videos, podcasts and more, you can attract prospects and promote your brand.

3. Build an email list

Email marketing is one of the best ways to acquire customers. By asking prospects to sign up for your newsletter or other email lists, you can build a list of prospects that you can then reach with your content and offers.

4. Use social media platforms

Social media platforms offer a wide reach and a unique way to reach potential customers. Create profile pages on social networks such as Facebook, Twitter, Instagram, LinkedIn and Pinterest and post content

regularly to attract more potential customers.

5. Invest in search engine advertising

SearchAdvertisements are another effective way to acquire potential customers. Search engine advertising allows you to target your ads to specific audiences, so you can target your ads to prospects.

6. Hold networking meetings

Networking meetings are a great way to make contacts to expand your network and grow your customer base. By holding regular meetings, you can connect with potential clients and promote your business.

7. Build a referral program.

Customer referrals are one of the best ways to acquire new customers. A referral program is a great way to reward customers for recommending your business to friends and family.

8. Use online forums

Online forums are another effective way to acquire new customers. By positioning yourself as an expert in certain areas, you can attract potential customers and promote your business.

9. Build an affiliate program

Affiliate programs offer a great way to reach more customers. By engaging affiliates, you can increase your reach and market your offerings to new audiences.

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