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1. Make sure your communication is professional and clear both verbally and in writing.
2. Be an expert in your industry and build your expertise.
3. Project a positive image of yourself and your company.
4. Deliver consistent and reliable services.
5. Build strong, professional relationships with your customers.
6. Be conscious of how you dress and always be well-groomed.
7. Use modern technology to enhance your communication and offerings.
8. Be attentive and responsive to customer inquiries.
9. Try to stand out from your competitors by offering unique services.
10. Follow up customer feedback and make sure you implement suggestions.
Many B2B companies, agencies and service providers wonder how you can achieve more customer inquiries, leads and sales without increasing your online marketing budget - i.e. Google Ads budget, for example.
One viable way is so-called content marketing. The goal of content marketing is to attract interested parties and potential buyers or customers for your products and services by means of texts (content) like a magnet. This is done with short informative texts, with the help of which you provide your future clientele with a free sample of your competence and expertise. In this way you establish trust and the customer an initial relationship with your offer.
It is important to optimize the texts or your content directly with regard to search engine findability, i.e. they should be created directly search engine optimized (SEO optimized). All thematically relevant keywords must be included in the text. In addition, it is a good idea to use the search queries in question form (Ex. "How to create a press release?"), which potential customers might enter in the search engines such as Google, as headings or subheadings in order to achieve more organic search hits and thus website visitors.
If the texts you create or have written as part of content marketing are thematically relevant, entertaining as well as search engine optimized, there is a good chance that you will receive relevant search queries in the search engines such as Google or Bing - and thus free website visitors - in the future.
You do not have time to create texts for your website, advertising texts (so-called copywriting) or product descriptions? Contact us for a no-obligation quote.
1. Use a professional press release template. Make sure your press release has a professional design and layout.
2. Keep your press release short and concise. Avoid adding superfluous information.
3. Use a catchy headline to make your press release stand out.
4. Write your press release in correct German.
5. Publish your press release in the right media channels.
6. Don't forget to provide a contact form for further questions or inquiries about your press release.
7. Publish your press releases regularly to make sure you stay up to date.
8. Create an interesting press release. Avoid adding boring and technical information.
9. Link your press release to your website to attract more visitors.
10. Schedule a press conference and/or press release release to effectively disseminate your message.
In order to find the right target group, address them and turn them into desired customers, it is important to choose the right positioning. This involves developing a strategy to define the company, its products and its services to the target group and make them unique.
First, identify your target audience so you can find the right positioning. Determine who your target audience is and what their needs are so you can choose the right strategy to appeal to them.
Once you have identified your target audience, you can focus on positioning. Identify your strengths and weaknesses and focus on how you can stand out from your competition. Define your brand identity and decide how you want to represent your brand.
Next, develop a strategy for your positioning. Create a brand positioning strategy that will help you reach and influence your target audience. Develop a unique message that will attract target audiences and decide which channels they can best use to spread your message.
By following these steps, you can develop effective strategies to find, target, and convert the right audience into desired customers.
As of May, our research database already includes over 17 million websites/URLs in all industries, among which we can identify suitable companies, suppliers or potential customers for you, even if they are not listed in the commercial register.
Our total URL inventory currently includes, for example, 90,000 medical, physio and other types of practices, 77,000 companies in the real estate industry, 56,000 trainers & training providers, 52,000 coaches & coaching providers, 52,000 consultancies, 34. 000 tax consultants, 30.000 pharmacies, 18.000 Kanzleien and attorneys, approximately 15.000 agencies of all kinds, 13.000 publishers, 12.000 management consultations, 11.000 foundations, 7.000 care services, 7.000 publishing houses, 7.000 portals, 4.000 federations u.v.m. contain.
By the end of the year, our domain pool will contain around 20 million websites. In addition, it is planned to expand the focus from the DACH region to the rest of Europe and the EU, respectively, in order to be able to process individual inquiries even better. In the medium term, the total portfolio will comprise around 200 million web pages.
No matter what you are looking for where: We will be happy to provide you with an individual offer for a custom data-compilation, e.g. the 1,000 most important companies by topic or in industry X or all websites on topic Y by visitor rank/web ranking/social media follower count, etc. Request now!
Do you have questions/comments/suggestions? Please use our contact form