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News / Blog: #experten

Positioning - How to position yourself as an expert in your niche

03/19/2024 | By: FDS

1. Create unique content: Create good, unique content and share it regularly. Build your own brand by positioning yourself as an expert and creating content with a unique perspective.

2. Publish to multiple media: Publish your content to multiple platforms to reach multiple audiences. Use blogs, social media, podcasts, and videos to expand your audience.

3. Be active: Be active in your niche by participating in discussions, quoting other experts, and sharing your opinion in various forums and social networks.

4. Be visible: Be visible by speaking at conferences, seminars and industry events. Create presentations to demonstrate your expert knowledge and showcase your brand.

5. Networking: make contacts and build relationships with other experts and influencers in your niche. Take every opportunity to showcase your brand and position yourself as an expert.

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Starting your own expert business - How do I find the right niche?

02/27/2024 | By: FDS

1. Start by analyzing your interests, skills and experience. Make a list of the things you are good at, the things that interest you, and the things you enjoy most.

2. Look for connections between your interests, skills, and experiences. Identify your core competencies and look at what issues and problems you can solve with them.

3. Research areas where your specific skills are in demand. Look at what needs there are in the industry and what niches are not yet filled.

4. Think about what kind of expert you want to be. Decide whether you want to be an online or offline expert and what topics you want to offer.

5. Get a picture of your competition. Which experts offer similar services? What makes you different?

6. Use social media to build a presence and establish your expert status. Be active, network and build a community.

7. Create a business plan. Define clear goals and strategies for your expert business and think about your financial resources.

8. Use your networks to make contacts and publicize your expert business. Build a customer base through word of mouth and referrals.

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Earn 1000 euros as a student? The best part-time jobs in the world

02/19/2024 | By: FDS

Are you a student looking to make €1000? Check out these fantastic side jobs that not only provide financial support but also allow you to gain valuable skills. Here's a list of the best side jobs for students:

1. Online surveys: you can earn up to 10 euros per hour by completing online surveys.

2. Tutoring: with tutoring you can earn up to 20 euros per hour by helping others prepare for exams.

3. Tutoring: if you are good at a particular subject, you can earn up to 25 euros per hour as a tutor.

4. Freelance writing: Sell your writing skills to companies and earn up to 30 euros per hour.

5. Online shopping: if you like shopping, you can earn money with it too. You get a commission when someone buys a product you recommended.

6. Social media manager: as a social media manager, you can earn up to 40 euros per hour.

7. Mystery shopper: If you like shopping, you can work as a mystery shopper for companies and earn up to 50 euros per hour.

8. App developer: if you have app development skills, you can earn up to 60 euros per hour.

9. Online consultant: As an online consultant, you can earn up to 70 euros per hour by helping companies implement various projects.

10. SEO expert: SEO experts can earn up to 80 euros per hour by helping companies improve their search engine rankings.

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Tax aspects of starting a business: sales tax, income tax and trade tax

02/08/2024 | By: FDS

Founding a company is an exciting step, but it also requires tax considerations. When starting a business, founders need to consider a variety of tax issues, including VAT, income tax and trade tax. In this article, we take a closer look at these tax aspects and how they affect budding entrepreneurs.

Sales tax: when is it relevant?

Sales tax, also known as VAT, is a consumption tax levied on the sale of goods and services. In Germany, the general VAT rate is currently 19%, while the reduced rate is 7%. When setting up a company, founders must decide whether they want to be liable for VAT or not.

The VAT liability can be relevant for companies that offer goods or services that are subject to VAT. If a company is liable for VAT, it must collect VAT on its sales and pay it to the tax office. At the same time, it can claim the input tax it has paid for business expenses.

Income tax: personal tax liability

Income tax concerns the personal tax liability of the founders and owners of a company. In Germany, income from self-employment and entrepreneurial activity is generally subject to income tax. The amount of income tax depends on the income and the personal tax rates.

It is important to note that in Germany the Income Tax Act makes a distinction between tradespeople and freelancers. Freelancers, such as doctors, lawyers and engineers, are subject to different tax rules than tradespeople who produce goods or provide services.

Trade tax: For companies with commercial operations

Trade tax is a municipal tax levied on companies that operate a trade. The amount of trade tax depends on the amount of trade income and the assessment rate of the respective municipality. Founders must check whether their activity is classified as commercial and whether they are subject to trade tax.

Crowdfunding and legal provisions: Financing for start-ups

Crowdfunding has become a popular financing method for start-ups. It allows founders to raise capital from a variety of investors, often via online platforms. Despite its appeal, start-ups must observe certain legal provisions when using crowdfunding:

1. Crowdfunding platforms: Start-ups should ensure that the crowdfunding platform they select meets the legal requirements and has a valid license.

2. Type of company: The type of company can have an impact on the legal requirements for raising capital. Some forms require the publication of certain information for investors.

3. Transparency: Start-ups must be transparent about their business, financial position and risks. This is crucial to gain the trust of investors.

4. Contracts and agreements: It is advisable to seek professional legal assistance to properly draft the contracts and agreements with investors and ensure that they comply with applicable laws.

Proper advice and compliance with the law are crucial to running successful crowdfunding campaigns and avoiding legal issues.

Conclusion

Tax considerations and legal regulations are key aspects of starting a business and raising capital via crowdfunding. Founders should learn about tax obligations early on and consult legal experts to ensure that their business operations comply with applicable laws and regulations. With the right preparation and advice, founders can maintain their financial integrity and build their business successfully.

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How do I write a good press release?

02/06/2024 | By: FDS

1. Start with a meaningful title.

2. Give a brief summary of the topic, including the place and time.

3. Explain the details of the event.

4. Include relevant details such as important people, companies, products, etc.

5. Mention the value of the event to the public.

6. Include contact information if more information is needed.

7. Include a quotable quote from an expert or important person.

8. Conclude the message with a closing statement.

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