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What is the difference between an editor and a journalist?

03/16/2023 | By: FDS

An editor is typically a person responsible for editing text and presenting it in various media. This may include, for example, checking texts for spelling, grammar, coherence, and consistency, writing titles and subtitles, formatting texts, and determining page layouts. An editor may also be responsible for selecting content to be published in various media.

A journalist, on the other hand, is usually a person who gathers, researches, and writes news and information for publication in various media outlets. Journalists often specialize in certain areas, such as politics, business, culture, or sports. They may also be responsible for investigative reporting, where they dive deep into a topic to uncover corruption, wrongdoing, or injustice.

Although editors and journalists differ in their roles and responsibilities, they may be the same people in some media organizations. In smaller media companies or freelance jobs, editors may also serve as journalists and vice versa.

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What should I study to become a PR consultant in a PR agency?

03/07/2023 | By: FDS

To become a PR consultant in a PR agency, you should ideally have a bachelor's or master's degree in public relations, communications, journalism, marketing or a similar field. During your studies you should learn skills such as writing, storytelling, media relations, crisis communication, market research and event management.

It is also important to gain practical experience through internships or jobs in the PR industry to get an understanding of working in an agency and acquire relevant skills and knowledge.

As a PR consultant in a PR agency, it is an advantage if you have a passion for working with people and the ability to develop and maintain relationships with clients, journalists and other stakeholders. Strategic thinking, creativity and a feel for trends and developments in the industry are also important in order to be successful.

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You find journalist databases too expensive? Discover the PR software Alternative 2023 now!

03/03/2023 | By: FDS

Journalist databases can be a useful resource for companies and PR professionals to connect with journalists and media outlets and get media coverage. However, there are also some drawbacks and challenges to consider when using journalist databases.

Outdated information: One of the main problems with journalist databases is that they often contain outdated information. Journalists frequently change jobs, change roles within the organization, or leave the industry altogether. It is difficult to quickly and accurately capture these changes and update them in the database. As a result, contact information stored in the database may be outdated and may lead to contacting the wrong people.

Incomplete information: Another challenge of journalist databases is that they often contain incomplete information. Journalists often have different interests, expertise, and preferences, and it is difficult to capture all of this information in one database. As a result, the database may not contain all the important information about the journalist, making it more difficult to plan an effective media strategy.

Lack of quality control: another problem with journalist databases is that they often do not have sufficient quality control. The databases can be used by anyone to add contacts to journalists, and there is no verification that the contact information is correct or that the journalist is actually relevant to one's cause. As a result, contact information in the database may be inaccurate or irrelevant, which can lead to a waste of time and resources.

Cost: Journalist databases can be very expensive. Depending on the vendor and the scope of services, the cost of an annual license can be several thousand dollars. For smaller companies and organizations with limited resources, this can be a barrier and cause them to forgo the use of journalism databases.

Data protection: Finally, journalist databases can also pose a challenge in terms of data protection and compliance. Protecting personal data is an important issue, and organizations must ensure that they comply with data protection regulations when storing and processing personal data in a database. If a database is not managed properly, it can lead to legal issues and image damage.

So, overall, there are some drawbacks and challenges to using journalism databases. It is important to consider these issues when deciding whether or not to use a database, and to ensure that they should only be understood as part of a broader media strategy.

Our approach: Our Media & PR Database 2023 contains direct links not only to the website URL, but also to the respective imprint of a medium, with the help of which you can always find current contact persons and journalists (m/f/d) on the website of the media provider quickly yourself. We pass on the cost savings compared to keeping this personal data directly to you in the form of the lower product price. You can find all information about the Media & PR Database 2023 in the menue at /media.

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Van Life and Jobs for Digital Nomads

01/23/2023 | By: FDS

More and more people are choosing to leave traditional life behind and live in a van instead. This trend is also known as "Van Life".

Van Life allows many people to have more adventures, spend more time with nature, and have more flexibility in their lives.

However, most people who choose Van Life need to find a way to make a living. Fortunately, there are more and more opportunities for digital nomads to earn money while on the road.

Some examples of jobs that digital nomads can do are: Online freelancers, bloggers, web designers, social media managers, virtual assistants, online tutors and many others. There are also many ways to make money through online marketplaces like Fiverr.

There are also many other ways digital nomads can make money. These range from participating in crowdfunding campaigns to selling services to participating in surveys.

It is also possible for digital nomads to work in different countries, earning more money than they normally would. This is a great way to earn income while traveling the world.

In any case, it's important for digital nomads to fund their livelihood before embarking on a journey. There are many ways to do this, but it's important to develop a strategy before heading out.

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Employee surveys - an effective measure to retain employees in the long term

01/05/2023 | By: FDS

Employee surveys are an effective way of retaining employees in a company for the long term. They allow companies to find out what employees think about various aspects of the workplace and help them identify and address areas for improvement. Some companies also use employee surveys to measure and track employee satisfaction levels.

For example, employee surveys allow companies to find out how satisfied employees are with their salary or whether they would like more responsibility. This can help them ensure that their employees are satisfied with their responsibilities and job roles, and that they are getting the support and recognition they need to do their jobs effectively.

Employee surveys can also help create a positive work environment where employees have freedom and flexibility to articulate their ideas and opinions. This can help employees realize their potential and increase their satisfaction and motivation.

In addition, employee surveys can help companies promote social responsibility and respect for the people who work in the organization. This can help increase employee retention because they feel comfortable in an environment where they are respected and supported.

Overall, employee surveys are an effective way to retain employees over the long term. They enable companies to find out what employees think about various aspects of the workplace and help them identify and address areas for improvement.

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