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News / Blog: #b2b

The real reason why your marketing campaigns fail - and what you can do instead

07/07/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

Click prices between 3 and 7 euros for online advertising in the B2B sector quickly collapse all business plans and revenue expectations of startups & Gründer:innen. For all those who have not previously built a test balloon to check the current click prices in their niche, before deciding to develop or offer a product or service, this circumstance can mean a rude awakening later on.

The problem: In contrast to the end-customer business (B2C), providers in the business-to-business (B2B) sector are vying for far fewer active search queries and thus potential customers. Since every provider tries to direct a few of the few search queries of potential B2B customers to its own website in the first place, the PPC click prices for search engine advertising on Google Ads, for example, are correspondingly high.

Postal mailings represent an alternative for the acquisition of customers in the B2B area. Contrary to the prices in online marketing, this offline marketing method has a decisive advantage: calculable costs. Because: The price for printing and mailing the advertising letters, along with the acquisition costs for the marketing addresses, is already fixed in advance and can therefore be planned.

With our lettershop service, we can take over this task completely for you if you wish. From address selection to printing and dispatch. Inquire now and generate more leads!

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03/15/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

As of today, Tuesday, March 15th 2022, our official affiliate program is available. Our customers as well as all interested entrepreneurs, freelancers, agencies, bloggers, YouTubers or influencers have the opportunity to join our affiliate program for free and without obligations and can earn up to 50% of the shopping cart value with successful referrals.

If you recommend us to your existing customers and an order is placed within 30 days, we will pay you up to 50% of the order value.

To register for the affiliate program, simply create your own free user account. You will find all the necessary details, instructions, affiliate codes, advertising material as well as the conditions of participation there under the tab "Partner Program".

Are you also interested in a distribution partnership? Contact us!

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04/23/2020 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

The starting signal has been given for the development or expansion of our B2B company database by including data from the official commercial register. Thus, within a few weeks, up-to-date data on all companies based in Germany for which publication is mandatory will be available. Also and in particular, all new registrations or start-ups, i.e. also start-ups, as well as insolvencies and company deletions can be tracked. By combining this data with our existing database, the number and quality of the database as well as its intended use is further increased.


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The Media & PR-Database 2026

Media & PR Database 2026

The new media and PR database with 2026 with information on more than 20,000 newspaper, magazine and radio editorial offices and much more.

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