Knowledge Base

PR industry in upheaval - New lower-cost tools enter the market

11/28/2022 | By: FDS

Fewer and fewer companies and agencies are willing to spend sometimes mid-four-figure sums per year on overpriced products in the field of PR software and the distribution of your press releases.

Often the results promised by the providers cannot be met and the success of the press release is correspondingly low - not to mention the inflated case numbers.

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