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1. Create a strong online presence: Create a strong presence on the most popular social media platforms such as Facebook, Twitter, Instagram and LinkedIn. Build a community by sharing content that is interesting, informative and relevant.
2. Identify your target audience: use tools like Google Analytics to find out who your target audience is and where they spend time online. This will help you determine which social media platforms are best for your business.
3. Provide content that interests your target audience: Find out what interests your target audience and share content that is relevant and engaging. Post new content regularly to entertain and inspire your community.
4. Interact with others: Look for other accounts that share similar content and interact with them. Share their posts, comment on their posts to build a strong presence.
5. Run promotional campaigns: Use promotional campaigns to reach more followers and customers. Use ads to reach your target audience.
6. Measure results: Use tools like Google Analytics to find out how successful your social media strategy is. Measure the number of followers, interaction with your content, and the number of sales generated by your social media campaigns.